Mercado Libre: Especial Codo a Codo
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Monday, January 25 | 2021
Natalia Lafourcade, download file
Category: Consumer
Type of Campaign: Branded Content
Client: Mercado Libre
Market: Mexico
Approx Date: August-2020
Campaign Objective: Amplify a series of special concerts "Codo a Codo” from Mercado Libre.
Execution: Cobranded amplification campaign.
Results: A reach of more than 2M people on social networks + reach on MTV North.
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